Last week I was talking on the phone with my mother and she mentioned that the most recent photo she had of me is over 6 years old. As photographers we never think much about going in front of the camera. It’s not that I don’t like getting my picture taken or have some kind of phobia about it… I’ve helped out a lot of friends with shoots and have been a model in some cases. So I asked a few close friends if they would be willing to set aside a small amount of time to take a portrait of me. I offered a trade of services, a portrait for a portrait but I understood that they were working professionals and may not be able to make the time. So to keep my options open, I decided to place an ad on Craigslist to see what the local area had to offer. I knew I would have to pay for quality and I said that I would pay “Market rates.”
What happened next sincerely horrified me.
I promptly received 30+ emails from people claiming to be “Professional Photographers” and offering me their services for as low as $55.00 for a 2 hour session with 5 poses and all images on a CD. NO career can be sustained on one off 55.00 jobs and that doesn’t even begin to cover your operating expenses let alone pay you a living wage. Not only that, the people that are offering such rock-bottom rates are hurting the local market by lowering people’s expectations and standards of photography.
Not all of the photographers were bad or anything, some of them were pretty good but were charging far too little. Turning the tables like that has opened my eyes on what it’s like to be one of my own clients. Not all but most of the websites were terrible, a flickr page or completely unusable. The emails were extremely unprofessional and poorly written. Some of them didn’t even contain links to portfolios, they just had attached photos. Photography is a service industry – first impressions, even via email are EXTREMELY important.
If you are unsure what to charge for your photography services PLEASE go here and figure out your operating expenses and then ask around about what other photographers charge in your area. You are doing no favors to anyone by being “The cheapest” and you certainly don’t want that to be your reputation. You get what you pay for and this venn diagram sums it up nicely:
After nearly 4 months of traveling the country working on my Occupy Wallstreet project, “Portraits of the 99%” I have finally taken a bit of a break to recharge and get the body of work seen by the world. Upon doing some non-occupy wallstreet work, I’ve noticed something has happened: I’ve become REALLY good at making portraits.
Now, I’ve always considered myself a portrait photographer so of course I MUST be good at making portraits, right? Since working on the “Portraits of the 99%” series I’ve become much more observant of the nuances of the human condition within the confines of my frame. Gesture, facial expressions, body language. When I was on the road I had to work really fast because more often than not I was working on limited time and with people who were on the move so I became very sensitive to all of those things. Now that I’ve got the time to slow down and work with my subject things are much different. It’s hard for me to call my 4 month long and counting occupy project “practice” but I think photographers are always practicing while on the job or off. It’s really worth the effort and has made me much more aware of what I am photographing.
Quick post today, I wanted to share the interview that KTVU Channel 2 in Oakland did with me on the project last night. (I can’t post the video but you can click the thumbnail and watch it on their page)
I’m very excited at the opportunities that could come of this, some of you know that I have been shopping around for a gallery to hang these images in and this has already gotten me a few phone calls.
The other thing I wanted to share was the jump into color:
I’ve been working on a new promo to send to magazines showing that I am a portrait photographer. I thought what better way to do this then use some of my most well known work but something felt a bit off to me. So now I’ve been playing with really tight crops and color images from the “Portraits of the 99%” series. Let me know how you like it!
As you can see, I’ve been busy. I decided to put together a video to actually show me working in the field on this project. Not many people were willing to talk to the camera, but we were able to snag an interview with one of my contacts in Santa Rosa about the project. Please help out with this massive and wonderful project, you can donate at the link below. Thank you for all of your support.