In the last few weeks between school, searching for work, and setting up this blog I noticed something. I spend a lot of time on my computer. This isn’t to say that I’m not productive during my day, I do a lot of things for personal enrichment such as reading, looking at art, socializing… But today, all of these activities can be done online. I’m trying to make it all work to my advantage. I use twitter and Facebook for both pleasure and networking, and it seems like something that used to be done so formally – meet-ups and gatherings – have been made so much more casual by the internet.
Now, I’m not knocking these services at all. I have had much success from cruising the likes of Craig’s List and LinkedIn, it just seems so different now. Promo mailers seems to be quickly becoming a thing of the past, and photographers have to find new ways to get themselves noticed. A website with your portfolio doesn’t seem to be enough anymore. For those dewy-eyed newborn photographers; get into social networking. Use it all, twitter, friendfeed, facebook… it can only help you in this new age of electronic marketing. And while I had a difficult time getting myself to use twitter – I have now discovered that a lot of my favorite artists and magazines and companies are on it, giving me a new way to keep up with the industry.
I encourage you to surf message boards, start a blog, anything to get your name out there. The internet gives anyone the opportunity to become known, and as a photographer in this fast-paced, super competitive world, you should take advantage of it. Because if no one knows who you are, how will you ever get work?